Mosquito win at The Drum Dadi Awards!

07 November, 2019

Mosquito Scoop Most Effective Use of Branded Content

Internationally Award Winning DADI!

We're absolutely delighted to have won a prestigious DADI Award for Most Effective Use of Branded Content for our campaign with Zoflora: Crufts 2019

The awards were held at the fabulous Park Plaza Westminster Bridge. The DADI ceremony brings together the industry's elite to celebrate and reward their successes over the past year.

The DADIs (The Drum Awards for the Digital Industries) are open internationally to all agencies and brands who are producing exciting and innovative digital work. From apps to consumer products, social media to VR, the DADIs have been recognizing excellence for the past 12 years.

"After a hugely successful inaugural experience at Crufts last year, Zoflora challenged Mosquito with an ambitious new goal. Instead of amplifying the Crufts event to the existing digital audience (which we smashed in 2018!) Zoflora challenged Mosquito to engage pre and during the event to convert the wider Crufts visitors into long-term digital fans of the brand. We're thrilled to have scooped a DADI for our wonderful client Zoflora. We delivered a memorable brand experience for consumers and allowed Zoflora to shine, above and beyond all competitors, by creating a campaign that firmly placed Zoflora ‘Best in Show’"
SAMANTHA BELL, STRATEGY DIRECTOR MOSQUITO